BABYMETAL is now a playable character in Super Mario Maker.

BABYMETAL’s success shows no sign of slowing down. Since the release of the second studio record METAL RESISTANCE, the group is smartly taking advantage of its momentum, appearing on countless magazines, radio shows, popular YouTube channels, and even on Television, with the the recent performance at The Late Show with Stephen Colbert as showcase of the group’s rising popularity. Right now, to the eyes of the world, Japanese music equals to BABYMETAL.

But it’s still not enough for the former Sakura Gakuin members. Indeed, SU-METAL, MOA-METAL and YUI-METAL will become playable characters in the popular Wii U videogame Super Mario Maker, as officially announced by Nintendo. Yes, this is real.

After the game’s update scheduled for tomorrow April 28th, players can find a particular mushroom in the “Super Mario Brothers” set that will turn the italian plumber into the three girls, jumping on platforms between a “Dame!” and “Soya!”, words taken from their popular tracks Ijime, Dame, Zettai and Megitsune. The video above shows a brief segment of a level featuring BABYMETAL, and it’s… funny.

This comes at no surprise, as in a recent interview streamed through Twitch, SU-METAL claimed that Super Mario Maker is her favorite videogame. Marketing done right, guys. Marketing done right.

– Alex